All Waves is the final piece in a Triptych of music videos that WeCanMake has created for London based musician Sami Fitz.
The piece follows on from Wide Open Sky and Dead Birds. It felt fitting that we approached it like the previous animations. We wanted it to feel like it belonged to a collection but also to push the style adopted for the previous animations.
Our approach was to create multiple tests and experiments using found imagery and graphics. We then took our favourite results and edited them together to create a moving mosaic. The piece has a relationship to nature and communication and takes the viewer on a journey through abstracted seascapes, claustrophobic compositions, molecular and macro imagery ending on a more planetary sequence.
It’s been a pleasure to work on the three music videos for Sami and has allowed us to be free in the way we express ourselves.
Animation: WeCanMake
Creative Director: Ben Collier-Marsh
Creative Director: Ben Collier-Marsh
Song: ‘All Waves’ by Sami Fitz
Music production: Shahzad Ismaily, Sami Fitz and Aaron Roche
Mastering: Sarah Register
Music production: Shahzad Ismaily, Sami Fitz and Aaron Roche
Mastering: Sarah Register